Privacy policy

Last updated: October 23, 2026

L'ESSENTIEL™ operates this store and website, including all related information, content, features, tools, products, and services, to provide you, as a customer, with a personalized shopping experience (the “Services”). L'ESSENTIEL™ is a Shopify-powered store, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you access or use the Services, make a purchase or other transaction, or otherwise communicate with us. In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing and using our Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information described in it.

Personal information we collect or process

When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you or another person. Personal information does not include information collected anonymously or rendered unidentifiable so that it cannot identify you or reasonably be linked to you. We may collect or process the following categories of personal information, including inferences drawn from that information, depending on how you interact with the Services, where you live, and to the extent permitted or required by applicable law:

• Contact details including your name, address, billing address, shipping address, phone number, and email address.
• Financial information including credit card, debit card, and bank account numbers, payment card information, bank account information, transaction details, payment method, payment confirmation, and other payment details.
• Account information including your username, password, security questions, preferences, and settings.
• Transaction information including the items you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.
• Your communications with us including information you include in your communications with us, for example when you send a customer service inquiry.
• Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
• Usage information including information about your interactions with the Services, including how and when you access or interact with the Services.

Sources of personal information

We may collect personal information from the following sources:

• Directly from you including when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal information;
• Automatically through the Services including from your device when you use our products or services or access our websites, and through cookies and similar technologies;
• From our service providers including when we engage them to implement certain technologies and when they collect or process your personal information on our behalf;
• From our partners or other third parties.

How we use your personal information

Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:

• Providing, tailoring, and improving the Services. We use your personal information to provide the Services to you, including to perform our contract with you, process your payments, fulfill your orders, remember your preferences and items of interest, send account-related notifications, process purchases, returns, exchanges, or other transactions, create, maintain, and otherwise manage your account, arrange shipping, facilitate returns and exchanges, allow you to post reviews, and create a personalized shopping experience, for example by recommending products related to your purchases. This may include using your personal information to tailor and improve the Services more effectively.
• Marketing and advertising. We use your personal information for marketing and promotional purposes, for example to send marketing, advertising, and promotional communications by email, SMS, or postal mail, and to show you advertisements for products or services on the Services or on other websites, including based on items you previously purchased or added to your cart and your other activities on the Services.
• Security and fraud prevention. We use your personal information to authenticate your account, provide a secure checkout and shopping experience, detect, investigate, or respond to fraudulent, illegal, unsafe, or malicious activity, protect public safety, and secure our services. If you choose to use the Services and create an account, you are responsible for keeping your account credentials confidential. We strongly recommend that you do not share your username, password, or other access credentials with anyone.
• Communicating with you. We use your personal information to provide customer service, respond to your requests, offer effective services, and maintain our business relationship with you.
• Legal reasons. We use your personal information to comply with applicable law or respond to valid legal proceedings, including requests from law enforcement or government agencies, investigate or participate in civil discovery, potential or ongoing litigation, or other contentious proceedings, and enforce our terms or policies or investigate potential violations of them.

How we disclose personal information

In certain circumstances, we may disclose your personal information to third parties for legitimate reasons in accordance with this Privacy Policy. These circumstances may include:

• With Shopify, vendors, and other third parties who provide services on our behalf (for example IT management, payment processing, data analytics, customer service, cloud storage, fulfillment, and shipping).
• With business and marketing partners to provide marketing services and show you advertisements. For example, we use Shopify to support personalized advertising through third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to ask us not to share information about you for the purpose of showing you targeted advertising and marketing content based on your online activity across different merchants and websites. You can exercise your rights to opt out of these uses here
• When you direct, request, or otherwise consent to our disclosure of certain information to third parties, for example to ship products to you or through your use of social media widgets or login integrations.
• With our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy, to comply with an applicable legal obligation (including in response to subpoenas, search warrants, or similar requests), enforce applicable terms of service or policies, or protect or defend the Services, our rights, and the rights of our users or third parties.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services to provide and improve them. Information you submit to the Services will be transmitted to and shared with Shopify and third parties who may be located in countries other than where you live, to provide and improve the Services. In addition, to protect, grow, and improve our business, we use certain enhanced Shopify features that incorporate data and information from your interactions with our Store, other merchants, and Shopify. To provide these enhanced features, Shopify may use personal information collected from your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to requests to exercise your rights regarding its use of your information for these purposes. To learn more about how Shopify uses your personal information and your rights, please read Shopify Consumer Privacy Policy . Depending on where you live, you may exercise certain rights relating to your personal information through the following link: Shopify Privacy Portal link.

Third-party websites and links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with us or that we do not control, we recommend reviewing their privacy and security policies and other terms of use. We do not guarantee and are not responsible for the privacy or security of those sites, including the accuracy, completeness, or reliability of information on them. Information you provide in public or semi-public areas, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of those platforms without restrictions on its use by us or a third party. Including these links does not, by itself, imply endorsement of the content of those platforms or their owners or operators, unless otherwise stated on the Services.

Children’s data

The Services are not intended for use by children, and we do not knowingly collect personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, you can contact us using the details below to request its deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined by applicable law) personal information about individuals under 16.

Security and retention of your information

Please note that no security measure is perfect or infallible, and we cannot guarantee “perfect security.” In addition, information you send us may not be secure during transmission. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on various factors, such as whether we need it to maintain your account, provide the Services, comply with our legal obligations, resolve disputes, or enforce other applicable contracts or policies.

Your rights and choices

Depending on where you live, you may have some or all of the rights listed below regarding your personal information. These rights are not absolute, may apply only in certain circumstances, and in some cases we may decline your request to the extent permitted by law.

• Right of access / right to know. You may have the right to request access to the personal information we hold about you.
• Right to deletion. You may have the right to request that we delete personal information we hold about you.
• Right to correction. You may have the right to request correction of inaccurate personal information we hold about you.
• Right to portability. You may have the right to receive a copy of your personal information and request its transfer to a third party, in certain circumstances and subject to certain exceptions.
• Right to opt out of sale or sharing for targeted advertising. Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of your personal information or its processing for purposes considered “targeted advertising,” as defined under applicable privacy laws. You can exercise your rights to opt out of these uses here. Please note that if you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you live, we will automatically treat this as an opt-out request for the device and browser you use to access the website. If we can associate the device sending the signal with a Shopify account, we will also apply the opt-out request to that account. To learn more about Global Privacy Control, visit https://globalprivacycontrol.org/. Other than Global Privacy Control, we do not recognize other “Do Not Track” signals that may be sent from your browser or device.
• Managing communication preferences. We may send you promotional emails. You can opt out at any time using the unsubscribe option in our emails. If you unsubscribe, we may still send non-promotional emails, for example about your account or orders you have placed.

You can exercise these rights where indicated on the Services or by contacting us using the details below. For more information about Shopify’s use of your personal information and the rights you may have, including rights relating to data processed by Shopify, visit https://privacy.shopify.com/fr.

We will not penalize you for exercising any of these rights. We may need to verify your identity before processing your requests, as required or permitted by applicable law. Under applicable law, you may designate an authorized agent to request exercise of your rights on your behalf. Before accepting a request from an agent, we will require proof that you authorized the agent to act for you, and we may ask you to verify your identity directly with us. We will respond within the time limits set by applicable law.

Complaints

If you wish to complain about how we process your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision by contacting us using those details or by filing a complaint with your local data protection authority. For the EEA, a list of the responsible data protection supervisory authorities is available here.

International transfers

Please note that we may transfer, store, and process your personal information outside the country where you live.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or, where applicable, equivalent contracts issued by the relevant UK authority, unless the transfer is to a country recognized as providing an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy at any time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide notice as required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or wish to exercise any of your rights, please call us at +1 505-257-3818, email us at contact@lessentiel-skincare.com or contact us at L'ESSENTIEL SKINCARE, 2105 Vista Oeste Northwest suite e 3360, Albuquerque NM 87120, United States For the purposes of applicable data protection law, we are the controller of your personal information.